2026 is our strongest June–July window on record when measured at the same mid-month cutoff. Combined Jun 1 – Jul 16 leads are up across the board vs prior years — the acquisition engine is not slowing, even though July is historically quieter than August–October storm season.

Same-day comparison (Jun 1 → Jul 16)

• 2026: 60 new leads — best in the dataset
• 2024: 59 leads  ·  2023: 56 leads  ·  2025: 49 leads
• July mid-month (1–16) alone: 18 leads in 2026 vs 14 in 2024 and 13 in 2025 — up +29% and +38% respectively
• Close rate is the standout: 9 signed cases in 16 days (50% conversion). Prior Julys logged zero signed cases in the CSV — 2026 is the first year the close pipeline is being tracked end-to-end

Season context

July historically sits mid-pack in monthly volume (3-year average: 38 full-month leads). The seasonal peak arrives in September – October when hurricane activity drives claim volume. What may feel like a slower month is normal calendar cadence — not a demand drop. The current pace is meeting or exceeding the historical July baseline.

End-of-month projection (linear pace from days 1–16)

• New leads on track for ~34 by Jul 31 — on par with the 3-year average (37/31/46) and consistent with historical July behavior
• Signed cases projected at ~17 by Jul 31 — a new benchmark, since prior years show 0 tracked closes for July
• Year-to-date through Jul 16: 286 leads / 157 signed (55% close rate) — well above 2025's YTD of 210 leads at the same point